MTV for Healthcare Workers

With the drastic hit of COVID-19 we’re still learning everyday how to adapt and coexist with the long lasting impact it continues to have. BUCK partnered with MTV to create a spot which aims to celebrate today’s true Superheroes, and benefit the First Responders First fund.  Like comic book heroes, healthcare workers wear the mask for the greater good. They’ve sworn oaths to heal and protect us. Heroic angles, dynamic poses, wind-blown scrubs, all brought to life through this little tribute. 

Art Direction / Design / Illustration